ZEST History

We've kept families Zestfully clean® since 1952!

1959

Zest® airs it's first television ad, accompanied by various print ads.

1972

Zest® airs the Zestimonial commercial, ending with the tagline "Cleaner than Soap."

1986

Zest® airs the first commercial leading with the, now famous, Zestfully Clean® jingle.

1991

The popular Zestfully Clean® jingle continues into a new decade.

1993

Zest's commericial from the early 90's advertises the Whitewater fresh bars.

1997

Zest® releases the new Whitewater Fresh scent, which quickly becomes in high demand.

2015

This Zest commercial, featuring Cocoa Butter and Shea Body Wash, first aired in 2015.

2016

Zest® launches Fruitboost Revitalizing Shower Gels.